NEW STAGE ADVISORY

Insights. Vision. Drive.

New Stage Advisory is an international communications consultancy founded by senior experts in corporate reputation, strategic communications, and investor relations.


We guide clients through defining moments of their growth journey — from market expansion and IPO preparation to stakeholder engagement and risk management. We help companies communicate with clarity and act with confidence in complex markets.


With offices in Tashkent and Zurich and a strong partner network across USA, London, Beijing, Hong Kong, the UAE and India, we deliver global perspective with local insight.


Our Services


New Stage Advisory was created by people who understand what's at stake. We work with leaders who need more than visibility - they need strategy, trust and long-term impact.
We deliver all three.
IR AND FINANCIAL COMMUNICATIONS
ESG AND SUSTAINABILITY
  • IPO and pre-IPO communications
  • IR materials development
  • Support of good IR practice and disclosures
  • Peer group analysis
  • IR site visits
  • Tailored ESG strategies and messaging
  • Communications around ESG initiatives
  • Community and social impact positioning
  • Stakeholder dialogue and transparency strategy
  • Strategic partnerships development
STRATEGIC COMMUNICATIONS ADVISORY
MEDIA RELATIONS AND VISIBILITY
DIGITAL COMMUNICATIONS
  • Digital communications and online presence strategy
  • Internationalization of owned resources
  • LinkedIn and executive branding
  • Sentiment tracking and analysis
  • SERM
CRISIS COMMUNICATIONS
  • Strategic positioning and narrative development
  • Executive communications
  • Thought leadership
  • Country and market-entry reputation campaigns
  • Events, awards and strategic partnerships
  • Media strategy and storytelling
  • International and domestic media outreach
  • Events and press trips support
  • Strategic media placements
  • Monitoring and sentiment analysis
  • Risks assesement
  • Crisis preparedness
  • Crisis response strategies and rapid messaging
  • Communication training and crisis simulation
  • Post-crisis positioning and recovery narrative
Global outreach
We help companies build international reputation, drive investor trust, and engage global media.

With core presence in Tashkent and Zurich, and trusted partners in USA, London, Beijing, Dubai, Delhi, Hong Kong and Kuala Lumpur - we provide the full suite of services to connect your business with the target market.

Learn more
Leadership Team
Our leadership team brings over 40 years of combined experience in strategic communications and reputation advisory
  • Victoria Afonina
    Managing Director, Uzbekistan

    Victoria is an expert in strategic communications and international positioning, with a focus on emerging markets and Eurasia.


    Victoria has led communications projects in mining, energy, infrastructure, and finance sectors - working with both multinational corporations and national champions.


    Before founding New Stage Advisory, she served as General Manager at Montfort Eurasia, leading landmark campaigns for Uzbekistan. Her background includes leadership roles at international consultancies, including FTI Consulting and FleishmanHillard.

  • Olga Lundquist
    Managing Director, Switzerland

    Olga is an expert in global management advisory specializing in strategic and financial communications.


    Before founding New Stage Advisory, Olga held executive roles at NW Advisors and FTI Consulting in Zurich and Moscow. She has worked with leading global banks and industrial giants.


    Currently, Olga is an Executive MBA candidate at the University of Zurich and holds certificates in Sustainability Strategies and Digital Marketing from Standford University.

  • Annie Yang
    Partner, China

    Annie is a seasoned communication expert with over 15 years of experience across government, corporate, and agency sectors. She has held leadership positions at top international communication agencies, leading diverse teams in PR and public affairs for a wide range of clients across industries.

    Beginning her career at News Corporation and later working with an NGO, Annie has developed deep expertise in media relations, social media, and stakeholder engagement—especially within China’s dynamic media landscape. Her strong relationships with government, NGOs, and industry stakeholders support her strategic and impactful approach to communication.

Grow with us!
Change with us!
Let's talk!
Contact us
We would be delighted to explore how our tailored solutions can address your unique challenges and help you achieve your strategic objectives. Please reach out for a complimentary consultation to discuss your specific needs.